Keeping the tradition alive, “SANTA BARBARA RODEO”
Rodeo, Food, Drinks, Music, Vendors and More!
July 31 - August 2, 2026
RODEO
Showcasing top-tier PRCA talent competing in traditional events such as bull riding, barrel racing, team roping, and more. With exciting moments for all ages, the Santa Barbara Rodeo is guaranteed to thrill the crowds with heart-pounding action, celebrating the western storied traditions and enduring cowboy spirit.
EVENT
Location - Earl Warren Showgrounds (3400 Calle Real in Santa Barbara).
Event Hours - Fri./Sat. 5PM - 11PM (Rodeo 7PM), Sun. 11AM - 5PM (Rodeo 1PM)
NOTE: Event Gates + Arena Gates will open at the same time
FOOD | DRINKS |LIVE MUSIC
Sign up for Mutton Bustin' at the Santa Barbara Rodeo! Kids ages 5–7 and under 60 lbs. can enter for a chance to ride during one of three rodeo performances. Space is limited, and participants will be selected by random drawing after.
Entries close on July 6, 2026.
HOW TO SPONSOR BECOME A VENDOR ABOUT THE EVENT
Event information
Location - Earl Warren Showgrounds (3400 Calle Real in Santa Barbara).Event Hours - Fri./Sat. 5PM - 11PM (Rodeo 7PM),
Sun. 11AM - 5PM (Rodeo 1PM)
NOTE: Event Gates + Arena Gates will open at the same time
FOOD | DRINKS | LIVE MUSIC (TBA)
Become a Sponso
Take your rodeo experience to the next level! Sponsorship offers premium
access, exclusive benefits, and valuable exposure while supporting one of
Santa Barbara's favorite traditions.
Contact Krista van Nieuwburg |(805) 980-9166
Sponsorships@earlwarren.com
Interested in becoming a Commercial Vendor?
If you're interested in participating in the 2026 Santa Barbara Rodeo,
July 31 – August 2, 2026,
please complete a vendor application and include a complete list of the products you'll be offering,
along with pricing information.
CLICK HERE FOR APPLICATON